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Sharing A Booth

Although it's ideal to take a full booth to feature your product better, many distributors share a booth to cut down costs.

If you share a booth with another company, try to do so with a product line that is compatible but not competitive. For example, if you sell vitamin products, sharing a booth with someone who sells a diet program is fine. But if both you and the other person sell vitamin products and diet plans, it would be better to find two separate booths. It also helps to share a booth with someone whose product line can enhance your product. For example, if you are selling health products, a line of soothing relaxation tapes would be a nice draw.

If you want to share a booth but don't know anyone, many shows with open-booth policies permitting sharing will help you find someone. They keep a list of those seeking to share booths, and will give out their phone numbers to you or put your name on the list to be given out to others. Then, it's up to you to make the arrangements. So let the show people know you are looking, and then if you don't connect with someone right away, call in from time to time to see if they have gotten in new people on their list. This way you keep your own name in the forefront for referrals, as well as get an edge in making contacts, just in case the show people don't give out your name to callers or individuals who get your name on a list haven't gotten around to calling you.

To be sure you have a booth and have control over it, you can contract for the whole booth and then seek people to share with you. Or if you don't want a booth unless you find someone to share with, try to find someone who already has a booth or someone who wants to share first, and then sign for the booth together. Perhaps some local advertising or calls to people you know might help you find someone with whom to share.

Usually, distributors who share booths apportion costs based on the amount of space used. But who gets what space where is negotiable. Typically, the person who rents the booth and subcontracts it is the final arbiter.

 


 

 

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TITLE: Network Marketing

Network Marketing Category: Network Marketing

Shopping Mall: Network Marketing

Network Marketing Topics: Network Marketing