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Basic Site Statistics
- # 1 visited automotive site by new car shoppers — 5th year in a row according to JD Power and Associates 2002 New and Used Autoshopper.com studies.
- According to NetRatings, Kelley Blue Book has more visitors per month than any other automotive information web site. (Average for 2002 — 4,500,000 per month)
- Over 4.5 million unique visitors generating over 27 million new car pricing reports on average every month.
- 99% Industry Awareness (according to Lieberman Research, Inc)
- 90% consumer awareness
- 70% of the general population has referred to "Blue Book Pricing" in the past 3 years.
Site Demographics
- Average Age Range: 25-54 years old
- Average Income Range: $50,000-75,000 per year
- Male/Female Ratio: 66.7:33.3
- Percentage of kbb.com audience who have Shopped online (in the past 6 months): 93.8% of users
- Percentage of kbb.com audience who Make Online Purchases (in the past 6 months): 75.9% of users
Compared to the general internet population
Kelley Blue Book users are:
Advertising Opportunities
- New Car Pricing
- Current Owners (Trade-In) Values
- Used Car Values
- Incentives
- Reviews
- Previews
- J.D. Power Quality Ratings
- Intellichoice Cost of Ownership
- Side-by-Side Comparison
- Recommendation Tool
- Tools, Tips & Advice
- Motorcycle
- Personal Watercraft
- Snowmobiles
Targeting Opportunities
- Make/Model, Make, Category, ZIP Code
Sponsorship Opportunities
- Home Page Spotlight
- Home Page Badge
- New Car ZIP Code Page
- New Car Select a Category Page
- New Car All Cars Pages
- New Car Luxury Pages
- New Car SUV Pages
- New Car Pickups Pages
- New Car Vans Pages
- New Car by Year Pages
- Incentives Section
- Reviews Section
- Previews Section
- J.D. Power Quality Ratings Section
- Intellichoice Cost of Ownership Section
- Side-by-Side Comparison Section
- Recommendation Tool Section
- Tools, Tips & Advice Section
- Used Car Select a Value Page
- Used Car Select a Category Page
- Used Car All Cars Pages
- Used Car Luxury Pages
- Used Car SUV Pages
- Used Car Pickups Pages
- Used Car Vans Pages
- Owners Select a Value Page
- Owners Select a Year Page
- Owners Select a Make Page
- Owners Select a Model Page
- Spanish Used Car Section
Source: Kelley Blue Book Internet
The following are more information and news on Kelley Blue Book
AUTO LEMON - USED CAR HISTORY CHECK offers unlimited VIN number check for auto vehicle history report, i.e., odometer rollback, recall, Lemon Car Check, car accident report, salvage, or flood damage.
Click here to try the Free VIN Check using car Vin Number - vehicle history report |
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KELLEY BLUE BOOK
Kelley Blue Book
Used Car Guide:
Consumer Edition, January-June 2004
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Editorial Reviews on Kelley Blue Book
(Kelley Blue Book Used Car Guide. Consumer Edition, Vol 12, January-June, 2004) |
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An essential resource for anyone looking to buy, sell, or trade in a used car, this portable volume provides the general public with information that was originally restricted to the automotive industry: original list prices, vehicle identification numbers (VINs), and trade-in, private-party, and retail values for vehicles, according to condition. First published in 1926 to help auto dealers, financial institutions, and others in the trade, the Kelley Blue Book has been available to consumers since 1993. This edition covers model years 1989 to 2003. Also included are values for additional options and equipment, a table of acceptable mileage ranges by year, and tips on buying a used car.
Blue Book Consumer Edition January-June 2004 - For only $9.95! Includes values for used cars, trucks and vans covering model years 1988 to 2002. The Consumer Edition includes three values:
- Retail
- Private Party
- Trade In
Buy KELLEY BLUE BOOK |
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